Thursday, July 24, 2008

Love/Hate Relationship

New Balance Running Shoes has some really great commercials out right now.  From a marketing standpoint, it's great how the resonate with their audience and they're just cleverly written.  From a runner's standpoint...I couldn't identify more.  Love/Hate is the most accurate description of my relationship with running.  As one commercial puts it--I hate how running kicks me out of my nice warm bed--and another commercial--I love victory.  I've tried breaking up with running...but it just hasn't lasted long.  It seems I'm in it for the long haul.  Anyway...check out some of my new favorite commercials.  I applaud you New Balance.  Job Well Done.










1 comment:

Rachel said...

oh my gosh, these commercials PERFECTLY define how i feel about running! great find